Major Sportsbooks Launch Lucrative Bonus Promotions for College Football and MLB Matchups

BetMGM’s standard offer returns the losing first wager in bonus bets, divided into five $300 bonus bets when a user stakes and loses $1,500; bets of less than $50 receive a single bonus bet. The bonus bets expire after seven days, and only winnings from those bonus bets—not the bonus amount—can be withdrawn.
For the BetMGM promotion, Colorado, Michigan, New Jersey, Pennsylvania and West Virginia use a different structure: users receive $150 in bonus bets after a qualifying $10 wager regardless of whether it wins or loses.
The bet365 college-football offer requires a minimum $10 deposit and a qualifying wager of at least $10 that includes at least one selection at odds of -500 or greater; the $365 in bonus bets is added after the wager settles and expires seven days later.
The bet365 promotion for Cubs–Brewers is available to new users physically located in Arizona, Colorado, Iowa, Illinois, Indiana, Kansas, Kentucky, Louisiana, Maryland, Missouri, North Carolina, New Jersey, Ohio, Pennsylvania, Tennessee or Virginia at registration.
The Cubs’ three-game series in Milwaukee has added divisional significance: a Chicago sweep would give the Cubs the season-series win, although the Brewers still hold a substantial division lead and are also trying to fend off the Dodgers and Braves.
Major sportsbooks are rolling out welcome bonuses worth up to $1,500 ahead of September college football and MLB matchups. BetMGM offers bonus bets that match your first losing wager in most states, while bet365 gives $365 in bonus bets after any $10 qualifying bet. These promotions tie directly to high-profile games like SMU–Florida State and the Cubs–Brewers series.
But bonus values vary sharply by state, and the cash isn't withdrawable—you only keep your winnings. New users must be 21, live in participating states, and meet deposit and wagering requirements to qualify.
BetMGM's standard offer returns your first losing bet as bonus bets. Lose $1,500 and you get five $300 bonus bets. Lose less than $50 and you get one bonus bet matching that amount. These bonus bets expire in seven days. You can only withdraw the winnings—the bonus stake itself disappears.
Five states have a different deal: Colorado, Michigan, New Jersey, Pennsylvania, and West Virginia. There, new users get $150 in bonus bets after placing any $10 qualifying wager, regardless of whether it wins or loses. This flatter structure appeals to cautious bettors.
bet365 gives all new users $365 in bonus bets after depositing $10 and placing a qualifying wager of at least $10. At least one selection must have odds of -500 or better. The bonus bets land seven days after your wager settles and expire one week later.
For Cubs–Brewers, bet365 is available in 15 states: Arizona, Colorado, Iowa, Illinois, Indiana, Kansas, Kentucky, Louisiana, Maryland, Missouri, North Carolina, New Jersey, Ohio, Pennsylvania, Tennessee, and Virginia. The series holds playoff stakes—a Cubs sweep wins the season series, though Milwaukee still leads the division.
Sportsbooks customize offers for each state because licensing, taxes, and consumer-protection rules differ. BetMGM's $1,500 headline might become $150 in stricter markets. bet365 keeps its $365 mostly steady because that flat structure is easier to regulate. Competition also matters—saturated markets offer bigger bonuses to lure new users.
Before signing up, check your state's terms. Bonus bets cannot be withdrawn as cash. You must wager them again within a short window and keep only your profit. A $1,500 headline is really a conditional betting coupon, not a $1,500 cash gift.
Sportsbooks tie promotions to must-watch games: SMU–Florida State, Wisconsin–Notre Dame, and Louisville–Ole Miss for college football; Cubs–Brewers for MLB. Betr runs a separate offer with four no-sweat tokens for Wisconsin–Notre Dame. These promotions link game viewing, new-customer sign-ups, and repeated wagering into one commercial push.
All offers require you to be 21, physically located in an eligible state, and meet deposit and wagering minimums. Bonus bets expire fast—typically seven days—so read the fine print before placing your first wager. Responsible-gambling tools and limits should also be reviewed.
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