Donald Trump lifts unfair tariffs on Irish whiskey during the Irish Open event.

U.S. President Donald Trump announced the removal of a 15% tariff on Irish whiskey during the prize ceremony at the Amgen Irish Open in Doonbeg, Ireland, on Sunday, September 13, 2026. Metro reported that crowds cheered and chanted "USA" as Trump made the announcement, calling the previous tariffs "unfair" and saying Irish producers had been lobbying him for relief.
The decision comes after Taoiseach Micheál Martin pressed Trump on trade issues during bilateral talks at Farmleigh House in Dublin. WNEM noted that Trump declared he would "take the tariffs off" Irish whiskey "on behalf of the United States of America," marking a significant shift in U.S. trade policy toward Irish spirits producers.
Trump made the tariff announcement in an unscripted moment during the 18th green trophy presentation at his Doonbeg golf resort. According to WNEM, he told spectators that people had been "bugging me" about the tariffs, asking him to remove them. The crowd responded with loud cheers and "USA" chants, turning a golf tournament into an impromptu trade policy announcement.
Winning golfer Shane Lowry thanked Trump during his victory speech, calling the resort "amazing" and expressing gratitude for the president's attendance. The Irish Times captured the festive mood as Trump framed the move as a personal favor to Irish industry rather than a formal diplomatic negotiation.
Irish whiskey producers had faced a 15% import duty on shipments to the United States. The Journal reported that the Irish Whiskey Association called for equal treatment after Trump lifted tariffs on Scottish and Northern Irish whiskey in May 2026. Republic of Ireland distilleries argued they were being unfairly penalized compared to their Northern Irish competitors.
Taoiseach Martin raised the issue directly during his weekend visit to Ireland. He pressed Trump on trade relief during Saturday's bilateral talks at Farmleigh House in Dublin. Ground News noted that Martin's lobbying efforts paid off less than 24 hours later when Trump announced the tariff removal.
Trump's two-day Ireland visit sparked controversy beyond the whiskey announcement. The Irish Times reported that Trump publicly remarked that Irish reunification "should happen," drawing sharp criticism from Dublin, Belfast, and London. The comments fueled tensions over U.S. foreign policy and sparked protests in central Dublin and Co. Clare.
Taoiseach Martin downplayed the controversy, calling Trump's remarks an "overreaction" to normal diplomatic commentary. The Independent noted that thousands of protesters gathered during Trump's visit, though the whiskey tariff decision appeared to ease some diplomatic friction and generated positive headlines in Irish business circles.
Removing the 15% import duty provides immediate financial relief to Irish distilleries and levels the playing field with Northern Irish and Scottish producers. The Journal emphasized that Irish whiskey is the country's fastest-growing export segment in North America, making tariff relief economically significant for the industry.
The move demonstrates Trump's transactional approach to trade policy—direct personal appeals can reshape tariff structures outside formal multilateral negotiations. Ground News noted that parity is now restored between producers across the island of Ireland and Scotland, eliminating competitive distortions in U.S. spirits distribution.
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