Alejandro G. Iñárritu Reveals Tom Cruise Satire Digger Was Nearly Titled Blah Blah Blah

Iñárritu said he and co-writer Sabina Berman began developing the project near the end of 2017, shortly after The Revenant; he recalled that this early version had a different tone and approach and a much larger budget.
Iñárritu described the film as reflecting a reality that increasingly resembles satire, saying people in power try to convince the public that everything is fine—and that people want to believe them.
The film had an estimated $125 million budget. Iñárritu called its production a “big bet” because it was an unconventional project whose tone was difficult to get right, and praised Warner Bros. and Legendary for backing it.
Digger’s U.S. theatrical release was scheduled for October 2, 2026, and its ensemble cast includes Riz Ahmed, John Goodman, Sandra Hüller, Michael Stuhlbarg, Jesse Plemons and Emma D’Arcy.
Director Alejandro G. Iñárritu's Tom Cruise satire Digger almost had a very different title: "Blah, Blah, Blah." The working title was meant to capture how language distorts reality and lets people believe things that don't make sense, Variety reported. The film ultimately took its name from Cruise's character, oil tycoon Digger Rockwell, who destroys the environment and then tries to prove he can save it.
The project evolved significantly over years of development, shifting in tone and scale from its early conception. Iñárritu said the film explores self-deception and the stories people tell to justify their actions. The director described a world where reality increasingly looks like satire, with powerful people trying to convince the public everything is fine—and the public wanting to believe them.
Iñárritu and co-writer Sabina Berman started developing the project in late 2017, right after The Revenant wrapped. That early version had a completely different tone and approach, with a much larger budget than what eventually got made. The evolution reflected how Iñárritu wanted to tell the story and what resources became available.
The film came together with an estimated $125 million budget, making it what Iñárritu called a "big bet." The director praised Warner Bros. and Legendary for backing such an unconventional project. He noted that getting the satirical tone right proved difficult—the film required careful balance to work as both comedy and critique.
Digger features an ensemble that includes Riz Ahmed, John Goodman, Sandra Hüller, Michael Stuhlbarg, Jesse Plemons, and Emma D'Arcy alongside Cruise. The film was scheduled for a U.S. theatrical release on October 2, 2026. The cast was assembled to bring depth to a story about deception and the narratives people use to justify their actions.
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