Vance's View Viewership Soars
VP Vance's View Appearance Draws 3.3 Million Viewers Amid FCC Review
Anonymous
Key Points
1
The June 16 appearance drew about 3.3 million viewers, marking The View's largest audience since the post-election day episode in 2024 and the second-most-watched telecast in nearly five years (behind the Jan. 11, 2021 episode).
2
For the week of June 15, The View averaged about 2.94 million viewers, up roughly 22% from the year-ago period, with 244,000 viewers in the 25-54 demographic and 189,000 in 18-49; the figures are based on Monday and Tuesday broadcasts, with Wednesday–Friday excluded from the weekly total.
3
The interview occurred amid an FCC review of whether The View qualifies as a bona fide news program exempt from equal-time rules; ABC began airing public-comment spots about the FCC proceeding, while Brendan Carr’s January guidance has signaled tighter scrutiny of talk shows and the network has cited a 2002 exemption for The View.
4
Tensions did surface at times: Whoopi Goldberg challenged Vance on a question about people of color, and Behar joked that Vance is “pretty good for a Republican,” with Vance later describing their rapport as cordial and claiming they could be “best friends.”
5
Vance later reflected on Fox News’ Gutfeld that his View appearance wasn’t as visceral as expected, a note that shaped subsequent coverage of his sit-down.
Vice President JD Vance's June 16 appearance on ABC's The View drew 3.3 million viewers, making it the show's largest audience since the post-election episode in November 2024, according to CinemaBlend. It ranks as the second-most-watched episode in nearly five years, trailing only the January 11, 2021 broadcast.
The episode aired as part of Vance's book tour for Communion, a memoir about faith and governance. The ratings spike came amid an active FCC review of whether The View qualifies as a news program exempt from equal-time broadcast rules, per Yahoo. ABC began airing public-comment spots about the FCC probe during the same week.
Ratings Jump 22% in a Single Week
For the week of June 15, The View averaged 2.94 million viewers across Monday and Tuesday broadcasts, according to AOL. That is a 22% increase from the same week in June 2025. Wednesday through Friday were excluded from the weekly total due to pre-emptions and holiday repeats.
Among key demographics, women 25–54 totaled 244,000 viewers and adults 18–49 reached 189,000 viewers, per CinemaBlend. Those numbers gave ABC significant momentum heading into its next ad sales cycle. The network called the figures a clear sign the show's audience is growing again.
Vance Calls Hosts Cordial, Behar Jokes Back
The hour-long interview covered Communion, civil rights policy, and the Trump administration's 2028 strategy. Whoopi Goldberg pushed back on Vance's use of statistics on minority communities, telling him his numbers
Later that night, Vance appeared on Fox News' Gutfeld and said the experience was less confrontational than he expected. He told host Greg Gutfeld that Whoopi and he
FCC's Equal-Time Review Hangs Over the Broadcast
The View has operated under a 2002 FCC ruling that classified it as a bona fide news-interview program, according to CinemaBlend. That status exempts the show from Section 315 of the Communications Act, which requires broadcasters to give equal airtime to rival political candidates. FCC Chair Brendan Carr began re-examining that exemption in January 2026.
If ABC loses the news exemption, every minute Vance spent on screen could entitle his political opponents to equal free airtime. ABC started airing mandatory public-comment spots about the FCC review during the June 15–16 broadcasts. Communications lawyers told Variety that the interview's civil tone actually helped ABC's legal case, because it looked more like a news interview than partisan entertainment, per AOL.
Mixed Reactions From Both Left and Right
Conservative commentators were divided. Some praised Vance for entering a hostile environment and reaching 3.3 million people outside his usual audience, according to Head Top Topics. Others on social media accused him of legitimizing a platform they see as opposed to his base. On Gutfeld, Vance said the sit-down was not as visceral as he had expected.
On the left, some regular viewers said the hosts went too easy on Vance. Critics argued the civil tone gave him a platform to rebrand without serious policy scrutiny. Joy Behar's joke that Vance was
Sentiment
Mostly PositiveNEGATIVENEUTRALPOSITIVE
Publishers
10
Articles
14
Reach
24
A
AnonymousAuthor
