GOP Midterm Ad Surge

GOP unleashes heavy ad spending in final stretch amid Democratic momentum

Democrats' advantage is clear with less than a month left in the midterm elections, with President Trump facing record low approval ratings and voters blaming him for rising costs. The Cook Political Report predicts a five-to-15-seat net gain for Democrats, which would give them a range of 220 to 230 seats. The Senate has shifted more significantly over the last several months, with six seats moving more towards Democrats' direction since June. This shift is largely due to the national mood, with a 37% approval rating, tied for the lowest pre-midterm approval in the last half century. Meanwhile, 53% in the latest NPR/PBS News/Marist poll said they strongly disapprove of the job the president is doing, the highest ever recorded in the survey. Economic issues continue to be a key issue facing the country, with inflation outpacing wages and rising national debt making borrowing more difficult.

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