Kylie Jenner's Pink Summer
Dunkin Unveils King Kylie Collection, Expanding Summer Menu with Jenner-Inspired Pink Drinks
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Key Points
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Jenner described the King Kylie Collection as three drinks with three different vibes—sweet, bold, nostalgic—and emphasized that pink is central to King Kylie.
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Dunkin expanded its summer lineup beyond the three drinks to Suncloud Lemonades and sparkling beverages, plus new cloud-latte flavors including peanut butter and Fluffernutter varieties, with a note that Peanut Swirl flavoring contains no actual peanuts.
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The Suncloud Lemonade lineup includes flavors such as Strawberry Suncloud Lemonade, Freeze Pop Suncloud Lemonade, and Coconut Suncloud Limeade, often with oat milk and pink strawberry cold foam variations.
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The promotional spot for the collection was directed by Dave Meyers and features Jenner wearing a King Kylie pink wig and pink satin skirt as she leads a boardroom meeting to 'serve pink this summer,' with colleagues speaking in buzzy corporate jargon.
Dunkin' has teamed up with Kylie Jenner to launch The King Kylie Collection, a limited-time trio of pink summer drinks inspired by her boldly aesthetic "King Kylie" era from around 2014 to 2016. The collection dropped on July 8 and centers on three pink-hued beverages, each built around a different flavor profile. QSR Magazine called it a partnership designed to refresh Dunkin's seasonal menu through celebrity appeal.
Jenner described the three drinks as having "three different vibes — sweet, bold, nostalgic" and said pink is "central to King Kylie." A promotional spot directed by Dave Meyers shows Jenner in a pink wig and pink satin skirt, leading a boardroom meeting and telling colleagues to "serve pink this summer," according to Holr Magazine.
Three Pink Drinks, Three Distinct Flavor Vibes
The King Kylie Collection includes three drinks. The Candy Pink Lemonade Refresher blends pink pineapple flavors, lemonade, and dragonfruit pieces. The Vanilla Pink Cloud Latte layers espresso and whole milk with French vanilla and pink strawberry cold foam on top. The Pink Lemon Drop Suncloud Lemonade is a creamy lemonade also topped with pink strawberry cold foam. MassLive noted each drink is crafted to reflect a different side of Jenner's signature style.
Jenner leaned into nostalgia in press materials, tying each drink back to her early social media persona. The King Kylie era was defined by her pink hair and bold fashion choices. The drinks use that identity as a direct blueprint, according to SSB Crack News.
Dunkin Builds a Much Bigger Summer Menu Around the Collab
Beyond the three Kylie drinks, Dunkin' expanded its summer lineup in a big way. New Suncloud Lemonade flavors include Strawberry Suncloud Lemonade, Freeze Pop Suncloud Lemonade, and Coconut Suncloud Limeade. Many come with oat milk and pink strawberry cold foam options. Dunkin' also added sparkling beverages and new cloud latte flavors, including peanut butter and Fluffernutter varieties, according to QSR Magazine.
On the food side, Dunkin' added an Ice Cream Cake Flavored Donut and Chocolate Crunch Munchkins to round out the summer menu. One important note: Dunkin' confirmed that its Peanut Swirl flavoring contains no actual peanuts. SSB Crack News reported the expanded lineup reflects Dunkin's push to own the summer beverage season.
Dave Meyers Directs a Boardroom Full of Buzzy Pink Energy
The campaign ad was directed by Dave Meyers, known for high-energy music videos and celebrity spots. In the clip, Jenner sits at the head of a conference table wearing her King Kylie pink wig. Her colleagues speak in over-the-top corporate jargon while she keeps the mission simple: serve pink this summer. El-Balad noted the ad leans into humor to make the brand feel playful rather than just promotional.
Celebrity Drink Collabs Are Reshaping Fast Food Menus
The King Kylie Collection fits into a growing trend. Fast food brands increasingly use celebrity partnerships to drive seasonal traffic. Dunkin' joins a long list of chains — from McDonald's to Starbucks — that have leaned on star power to sell limited-time drinks. Holr Magazine reported the Jenner deal is a clear signal that Dunkin' wants a bigger slice of the summer beverage market.
For Jenner, the partnership is also a brand moment. It brings her King Kylie identity back into the spotlight nearly a decade after that era peaked. MassLive pointed out that the collection gives her cultural nostalgia a fresh, drinkable form — one available at thousands of Dunkin' locations across the country.
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